Tuesday, December 25, 2007
World Allergy Conference , Bangkok
One of the great things about this business is that fruit and vegetable carving has so many applications, in so many different kinds of events and functions. Recently we had the opportunity to work with UCB Pharmaceuticals of Belgium. It was for the World Allergy Conference, held here in Bangkok from Dec 3-5. What does fruit and vegetable carving have to do with allergy drugs? Well, nothing. We had been contacted by a woman in the marketing department who saw our displays. A light bulb immediately went off in her head, as she figured it would be a great way to attract visitors to their booth, and make her company’s exhibit the center of attention in the exhibition hall. And what a brilliant idea it was! I could not believe how many people were flocking to their booth just to look at the carving display. Doctors from all over the world complimented me personally on the work my carvers were doing. I wonder sometimes if my carvers should have become surgeons instead?
Furthermore, our carved soaps were used as giveaways to attendees who gave the correct answer in a trivia game they were holding. Everybody that saw the display and the soaps loved them. They marveled at the intricacy of the work, as they had never seen such an art before. Needless to say, the event was a huge success, and I was grateful for the opportunity that UCB Pharmaceuticals gave us. I could not have been more proud!
They put us in contact with a very large exhibition organizer here, and we hope to do many more events right here in Bangkok, as well as all over the world. They were so gracious and helpful, and I could not have picked a better company to work with!